Custom audience listsĬustom audiences enable you to connect with your most valuable audiences. These are the controls and tools your media teams can utilise across Facebook apps and technologies, to manage activity in a responsible manner. Please note that in the UK, the operator is considered to be the license holder. Please review our gambling ads policy (opens in new tab) for more information. Approved operators must only target territories they are approved to target.
If age restrictions are higher in targeted territories, advertisers must comply. Operators may only target people over 18. Operators must sign up to additional commitments, over and above our standard terms. Operators must submit copies of relevant, government approved licenses. Operators are reviewed on a case-by-case basis. As such, we’ve made significant progress to expand our advertising controls.Īpproving operators to advertise gambling on Facebookīefore advertising real money gaming on our platforms, operators must apply for written permission.
Supporting and protecting at-risk and vulnerable people across Facebook’s apps and technologies is important to us. What’s good for people is good for business. Responsible Gambling Advertising with Facebook.
